Welcome to the Wild Swans app! Shop our clothing and accessories.
Founded by Danish born Caroline Van Luthje, Wild Swans offers Scandinavian fashion, homeware and beauty. The name ‘Wild Swans’ comes from the fairytale ‘The Wild Swans’, by Hans Christian Andersen. It perfectly describes the range of designers as well as the customers – Beautiful, strong gracious birds with a bit of an edge’.
Wild Swans first opened its doors in 2004, West London, Chiswick. With a year of great success another store in Islington opened shortly after. The Wild Swans stores create a sense of Hygge, with it’s Scandinavian homewares and styling.